Social media, online marketing hints, tips and advice – Liz Hover's Diary of a Web Gal (Winnipeg)

Tell me that you’re not STILL wondering what social media is?

If you are, you can do one of two things: hire me to speak about it; or watch this fabulous two minute video.

As a social media gal it’s only natural that I would be interested in the people behind some of the world’s largest online businesses.

Like Facebook, for example.

Later this year – if you didn’t already know – a feature film called The Social Network will be released and this is it’s official trailer which hit the internet yesterday.

It’s a brilliantly dramatic trailer and I’m super excited to see the film.

This synopsis is taken from All Movie:

The remarkable story behind Facebook comes to the big screen with this Columbia Pictures production scripted by The West Wing‘s Aaron Sorkin and directed by David Fincher (Fight Club, Zodiac) .

The year was 2003. Computer programming wizard Mark Zuckerberg (Jesse Eisenberg) was a Harvard undergrad when he laid the foundation for a social networking website that would revolutionize the way we communicate.

Six years later the ambitious entrepreneur made his first million – but that was just the beginning. Despite all of Zuckerberg’s wealth and success, his personal life began to suffer as he became marred in legal disputes, and discovered that many of the 500 million people he had friended during his rise to the top were eager to see him fall.

Justin Timberlake co-stars as Napster co-creator Sean Parker, with Andrew Garfield filling the role of ousted Facebook co-founder Eduardo Saverin. Based on the book The Accidental Billionaires by Ben Mezrich.

I recently came across two great resources that I wanted to share with you.

Both are insightful and practical and will help you with your social media strategy and your website content.

Adam Singer has crafted a great content marketing primer: How (and why) to create remarkable digital content, which I’ve embeded below. If you haven’t heard of Adam and don’t read his blog The Future Buzz, you should.

I’ve followed Adam’s blog for the last year or two and am constantly impressed by his perspectives. He’s put together a smart presentation here. If you’re even thinking about online marketing or social media you need to check it out.

The second resource comes via Scott Monty’s Social Media Marketing Blog in the form of a brilliant social media guide. I’ll let Scott tell you how he got it and why he recommends it in this post: The Social Media Playbook.

You can download the PDF file by clicking on the image below.

As a web manager and internet fan it will come as no surprise to you, dear reader, that the recent comment from Prince – declaring the internet is over – made the hair on the back of my neck stand up.

What is this dude on?

It doesn’t take a genius to see that the internet is well and truly not over. In fact, I would posit that the web has only just begun.

But like I said, it doesn’t take a genius to work this out which is why I’m so surprised at Prince.

Here is an artist so entirely out of touch with 21st century communication that I’m astounded he still has an active fan base – I guess we have Purple Rain to thank for that.

His comments left me wondering if dementia had set in.

Honestly.

No rational human could say things like: ‘I really believe in finding new ways to distribute my music,’ and in the next breath completely diss technology. What is he thinking? Carrier pigeons will fly copies of his CDs around the world?

Get with the times little man.