Why should I blog?


I recently started following futurist Gerd Leonhard – the man with the coolest job title.

He and I share at least one thing in common: we’re often asked, ‘Why should I start a blog?’

Lucky for me, Gerd posted this excellent video on his site today – all 1 minute and 38 seconds of it in which Seth Godin (an American entrepreneur, author and public speaker) and Tom Peters (business author and speaker) manage to sum up the answer.

If you’ve ever asked yourself this question or been asked, this is the video for you. And if you feel inspired to start your blog today, check out an older post I wrote with details about how you can set one up for free instantly.